Facebook India is Paying $1 To Register Through The Mobile Site

Facebook, in India, is paying new users Rs.50 (About $1) for registering on Facebook through the mobile site. Additionally, you will also get a credit of Rs.50 for every referral that you bring. The amount is being given in form of airtime credits on their mobile number (talktime). The offer is only valid when you register through the special link - http://m.facebook.com/tt

Facebook talktime offer

We tried registering a new mobile number. The flow was like the usual registration flow. You do not even require an email address to register this way. Facebook claims to credit the amount in 3 days time, so we’ll have to wait a little.

We hope their is some marketing strategy behind this apart from showing rising numbers on The Wall Street. Knowing Indian users and given the ease at which we can get new mobile numbers in India, Facebook India can be assured of getting a lot of spam profiles. The offer is like Rs.100 for every new mobile number I have. College kids will make a business out of this “Earn Money from Facebook” program.

A lot of Indian web companies have tried offering tangible incentives to participate, register, invite friends but none of them have ever been able to make a mark through this strategy. The problem is that this incentive does not act as a form of removing friction, rather it becomes the only motivation to register. This does not serve the true purpose of your marketing. This is nothing different from the mad rush of offering coupons/discounts by Indian eCommerce companies in order to acquire new users. What some of them are realizing now is that each of these campaigns brought in only short term rise in transaction from the same old users and not real new buyers.

Would be good to see how long this strategy lasts.

Check Live Price of Phone In India – MyPriceIndia

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41 Responses

  1. October 17, 2012

    [...] Apparently Facebook isn’t content with 1 billion users and it’s turning to mobile subscribers in India to fuel its growth. Facebook is offering a Rs.50 ($1) credit to new users in India that sign up on their mobile phones and another Rs.50 for referrals, Machine Happy reports. [...]

  2. October 17, 2012

    [...] Apparently Facebook isn’t content with 1 billion users and it’s turning to mobile subscribers in India to fuel its growth. Facebook is offering a Rs.50 ($1) credit to new users in India that sign up on their mobile phones and another Rs.50 for referrals, Machine Happy reports. [...]

  3. October 17, 2012

    [...] Apparently Facebook isn’t content with 1 billion users and it’s turning to mobile subscribers in India to fuel its growth. Facebook is offering a Rs.50 ($1) credit to new users in India that sign up on their mobile phones and another Rs.50 for referrals, Machine Happy reports. [...]

  4. October 17, 2012

    [...] Apparently Facebook isn’t content with 1 billion users and it’s turning to mobile subscribers in India to fuel its growth. Facebook is offering a Rs.50 ($1) credit to new users in India that sign up on their mobile phones and another Rs.50 for referrals, Machine Happy reports. [...]

  5. October 17, 2012

    [...] free talktime for new registrations and referrals through its mobile site in India, reports MachineHappy. The report states that the company is currently offering Rs 50 for every new registration and Rs [...]

  6. October 17, 2012

    [...] talk­time for new reg­is­tra­tions and refer­rals through its mobile site in India, reports Machine­Happy. The report states that the com­pany is cur­rently offer­ing Rs 50 for every new [...]

  7. October 17, 2012

    [...] we should keep in mind the potential of spamming encouraged by referral rewards. There are already opinions that emphasize the possibility of Facebook actually getting many spam profiles, with the only goal [...]

  8. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  9. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  10. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  11. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  12. October 17, 2012

    [...] web que podría tardar hasta tres días en aparecer en el préstamo. Otro blog con sede en India, Pluggd.in es una desventaja de esto, sin embargo: para obtener créditos en un intento adicional de voz, los [...]

  13. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  14. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  15. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  16. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  17. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  18. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  19. October 17, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  20. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  21. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  22. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  23. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  24. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  25. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  26. October 18, 2012

    [...] Talktime support was initial recognized by India&#8217s MachineHappy site, and was then brought to our interest by a reader. MachineHappy notes that it&#8217s examined the [...]

  27. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  28. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  29. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  30. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  31. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  32. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  33. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  34. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following [...]

  35. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following [...]

  36. October 18, 2012

    [...] Inside Facebook reader first tipped us to a story about Talktime posted on Machine Happy. A Facebook spokesperson has since confirmed the program to TechCrunch with the following statment: [...]

  37. October 18, 2012

    [...] has released the service very discretely and was noticed and reported in an Indian blog – Machinehappy.blog and later in plugged. [...]

  38. October 18, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  39. October 19, 2012

    [...] talk time plus you get a bonus of Rs. 50 for every referral you bring in. This was reported by MachineHappy earlier on October 17, 2012. So if you are still not on Facebook then there can’t be a better [...]

  40. October 20, 2012

    [...] Talktime service was first noticed by India’s MachineHappy blog, and was then brought to our attention by a reader. MachineHappy notes that it’s tested the [...]

  41. December 26, 2012

    [...] Via – MachineHappy [...]

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